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The Future of Your Website
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March 2010
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Remember These
Things
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As we always preach, here are the things you should be
doing to make your website work for you.
- SEO
- Make sure your website is optimized properly for your market.
Ask us to review your site.
- Reciprocal
Links - Don't forget to keep fishing for these.
- An
Online marketing Campaign - Be aggressive, you will get more
exposure and this will help organically also. Ask us about what
would be right for you.
- Specials
and upcoming events - Think about what is coming 3 months in
advance, if possible more. Your specials page will be the second
most viewed page on your website next to the homepage.
- Create
more content - the best performing sites are still the ones with
the most content. Create current content. We will be glad to
help with this in either adding pages or setting up a blog for
your site.
- Email
Marketing - Just like this email. Keeps your loyal customers in
touch. Let us set up email marketing for you.
- Social
Networking - Discussed here!
- Check
your stats - learn who is coming to your site and why. We would
be glad to review this information with you.
- And
... keep your website appealing. See what your competitors are
doing, you may need a redesign.
Remember: Check your Junk Email Daily. And empty your junk email and
deleted items. Backup important documents!!!!!
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Hello from Brett.
Summer is around the corner, for most of us this is our busy season.
Now is the time to get your website and online marketing campaign
performing as well as possible before the Summer Season!
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The Future...
A lot of
discussion has been happening lately regarding the future of the
internet and the best thing that can be done to guarantee that your
site is going to perform well in the future. Most rules for proper
optimization are out there, White Hat Optimization refer to proper
technique. There are people out there that practice these rules, find
one and use their expertise. But don't be swayed by people who are
specifically pushing new optimization techniques. Derek Powazek
claims that SEO opportunists are the "snakeoil" salesmen of
the present economy. His suggestion is Build a good site, and tell
people about it again and again! The best thing that you can do is to
add content to your site and make your site the ultimate resource on
your subject matter.
Read More...
Content Management Systems/blogs are a great way to build content on
your site. We have been doing a lot of these lately in a wordpress
platform. Read More...
We have also created a nice little Wordpress tutorial for those of
you that need a refresher course on using your dashboard.
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Google Reviews
 Google Reviews
are an important factor in getting your website to appear in Local
Google Search maps. Your position seems almost directly related to
how many reviews that you have in your local business listing. If you
need for us to claim your local Business Listing please contact us.
If you would like to see how to Add, edit or delete your reviews Look Here...
Pass this link along to your clients so that they can put in reviews
for you. It is also important that you delete the bad reviews here.
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Website Analysis
With the end
of the year coming up it may be a good time to analyze your website. Let us review
your traffic, your goals and we can analyze how effective your
website is at achieving your goals and what we can do to make your
site be more productive.
Every competitive website needs a marketing plan. We can create a plan
just for you to drive the appropriate traffic to your website.
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Unpaid Bills
We are experiencing a high rate of unpaid bills. Although a lot of
you have bills outstanding, of low dollar amounts, combined they they
represent a substantial amount for us. Please pay these. We will
initiate charging interest on bills over 60 days, the highest legal
amount for Colorado. If there is a reason these cannot be paid please
contact us to make arrangements.
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